Features
Citations: Find the Pages AI Uses
Understand source websites, individual URLs, and lost or newly observed citations.
Work through the sections below to complete setup and checks, then use the top search to jump into related help docs when needed.
Start with a saved answer
Open a prompt's details and look for citation sources in its model results. In workspaces with the newer Monitor → Citations page, you can also review source and page changes together. If that menu is not available yet, use prompt details instead.
- 1Select the correct project and time range on the Citations page.
- 2Sources groups results by website; a URL points to a specific page.
- 3Separate Owned sources, which belong to your brand, from Third-party sources, which belong to other sites.
Understand Started and Stopped
These labels compare the selected window with the previous window. Started means a page was observed in the current window but not the previous one. Stopped means the reverse. It does not mean the page was deleted from the internet.
- 1Example: a page had 3 citations before and 0 now → Stopped for this comparison.
- 2Increased and Decreased mean more or fewer captured citations. Stable means the count did not change.
- 3Check scan coverage and missing-data notices before treating a change as a content problem.
Choose one page to improve
For an owned page, check whether its explanation is accurate and easy to read. For a third-party source that often supports competitors, review the actual page before deciding whether it is relevant to your brand.
- 1Record the URL, model, question, and time of the observation.
- 2Improve one specific gap, such as missing product facts or a confusing comparison.
- 3Check the same questions later. A citation opportunity is a research lead, not a guaranteed placement.